Building a consulting firm that survives and thrives over decades requires deep technical authority. I joined The Principal Podcast to share the story of growing MK Partners since 2006.
In this podcast episode, I shared my journey of bootstrapping a Salesforce consulting firm. I discussed the importance of staying close to technology shifts, earning certifications, and establishing deep credibility.
Key Takeaways:
- Bootstrapping Growth: Building a consulting firm without formal funding.
- Technical Authority: Cultivating credibility through certifications, books, and public speaking.
- Adapting to Platform Shifts: Navigating transitions from Classic to Lightning, Data Cloud, and Agentforce.
- Client Trust: Delivering technical solutions that build long-term advisory partnerships.
View the Presentation
- Watch the Video: Watch the recording on The Principal Podcast
Listen to the full podcast episode on Spotify to hear the complete story.